The Dietary Guidelines for Americans recommends people incorporate more fruits and vegetables into their diet than any other food group. Unfortunately, studies have shown that the availability, selection, and quality of fruits and vegetables are significantly lower in predominately poor, African-American neighborhoods. To help turn the tide on this trend, parents need to introduce and integrate fruits and vegetables into their children’s’ diets early and often. IN addition to convenience and taste, fruits and vegetables offer a host of health benefits, helping to combat chronic weight-related diseases such as diabetes. They are also rich in vital nutrients such as calcium, fiber, potassium and vitamin A.